A serious game is a game with a primary purpose other than pure entertainment. For example, the main purpose could be communication, recruitment or selection, teaching or gaining insight. A serious game can utilise multiple types of media.
A serious game can utilise multiple types of media: It can be a paper-based board game or card game, a facilitated management game or a computer game.
The entertainment quotient in a serious game serves to enhance the experience and therefore the transfer of information. The goals are implicitly built into the game so that players can fully immerse themselves in the game.