NEWS

Discover BRIX during Dutch Design Week

08 October 2026

How can we train people faster, practise complex situations safely or make better decisions? Immersive technology (IX), such as virtual reality and augmented reality, offers a wealth of possibilities. During Dutch Design Week, you’ll be introduced to BRIX: a new partnership that brings together knowledge, expertise and facilities to further develop IX innovations and apply them in practice.

17–25 October 2026 | Enversed, Eindhoven

BRIX connects partner organisations across the entire IX value chain: from research and prototyping to validation, production and market launch. This gives creators and researchers access to the right facilities and expertise, whilst enabling organisations to discover how immersive technology can help address their challenges. Discover BRIX during Dutch Design Week

RIX will be officially launched during Dutch Design Week. Visitors can meet the partners, experience various IX applications for themselves and discover what BRIX can do for their ideas or challenges.

From 19 to 23 October, three guided tours will be organised daily at Enversed in Eindhoven.

Practical information

  • Date: 17 t/m 25 october 2026
  • Guided tours: 19 t/m 23 october, three tours daily
  • Location: Enversed, Microstad (1st floor), Dr. Dorgelolaan 2, Eindhoven
  • Sign up:

     Sign up for a guided tour

  • More information about BRIX:

    About BRIX

BRIX is a collaboration between MindLabs, Fontys, Tilburg University, Breda University of Applied Sciences (BUas), Eindhoven University of Technology, Enversed and H20. The CIIIC programme, part of the National Growth Fund, supports the development of BRIX.